Steve Jobs, Michael Jordan and Eleanor Roosevelt walk into a bar…there’s probably a really good joke there. The three admired and celebrated figures from different walks of life and eras do have one thing in common -- their ability to put fear in its proper place and perspective. Each one has been quoted on this omnipresent, but often neglected, subject. Their philosophies provide lessons from which we can all benefit.

Much can be gained and learned from our fears.

"You gain strength, courage, and confidence by every experience in which you really stop to look fear in the face. You are able to say to yourself, 'I have lived through this horror. I can take the next thing that comes along.'"

The Eleanor Roosevelt statement on fear is particularly powerful because of the perspective it puts on a somewhat taboo topic. The classic image of a leader is someone who is fearless, never admitting to being scared -- the person who stoically stares down the scariest of situations without flinching. With ice-water running through their veins, they calmly save the day, leaving the rest of us to wish we were born with the same innate ability. However, the manner in which one responds to fearful situations is likely a combination of one's experiences and environment. In other words, it's something that can be taught, learned and developed. The former first lady put further perspective on the topic by not only acknowledging that fear is real, but that one can actually grow from it.

Think, what's the worst thing that can happen?

In other words, do I really have as much to lose as I'm imagining that I do? In Steve Jobs' famous commencement speech to the 2005 Stanford graduating class, he didn't directly use the word fear, but he mentioned a unique tool against the fear of failure in particular.

"Remembering that I’ll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything -- all external expectations, all pride, all fear or embarrassment or failure -- these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart."

The former Apple leader and legend used this rather macabre imagery to remind himself that life is too short to worry. This mental trick helped him hone his focus and attention toward progress versus the state of paralysis that fear so often induces.

Like where this is going? Check out the rest of the article here on Entrepreneur.